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Taylor Swift

Audience and Sentiment Trends

Next Day Predicted Sentiment Score

-7.5

-9.5 to -5.5

predicted range

Next Day Predicted Audience Size

22.3M

16.1M to 28.5M

predicted range

Engaged Audience

35%

Sentiment Score

Max Audience

Where Concepts Are Trending

See where key concepts are gaining traction geographically.

StatesStates are shaded by engagement level. Red indicates lower engagement.Engagement levels vary by state. High engagement is observed in Tennessee, Delaware, Kansas, Pennsylvania, Connecticut, Kentucky, Maine, Massachusetts, Maryland, Missouri, New Hampshire, Rhode Island, New Jersey, Vermont, Ohio, New York, Florida

Low Match

High Match

Demographic Data

Gender

Presence of Children

Age

Index scores over 130 indicates an exceptionally positive match.

Index scores below 70 indicates an exceptionally low match.

Ethnicity

Education

Income

Concepts Loading

1

Number of
Seed Concepts

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